Education:
Rochester Institute of Technology
Bachelor of Fine Arts in Graphic Design
Associate of Applied Science in Illustration
Liberal Arts Concentration in Philosophy
Work Experience:
AT&T • August 2016-Present
As part of the Digital Marketing Group out of NYC, I've worked on creating a more consistent brand and an integrated user experience, while managing team members across the country on various AT&T and DIRECTV projects.
The Martin Group • August 2015-August 2016
A branding agency where I worked with a team spanning over two offices on a number of accounts including: New Era Caps, Major League Baseball, Delta Air lines, Roswell Cancer Institute, Hillside Family of Agencies, Buffalo Medical Group and Wegmans.
Antithesis Advertising • October 2007-August 2015
A boutique agency where I worked on a variety of print, interactive and digital materials for University of Rochester Medical Center, Simon Graduate School of Business, Bio-optronics, CooperVision, Regional Transit Service, Mann's Jewelers, VirtualScopics, Harter Secrest & Emery, YWCA, St. Ann’s Community, LaserMax, Goodwill of the Finger Lakes, and Food Bank of the Southern Tier.
Rochester Institute of Technology-Adjunct Professor • September 2007-May 2014
I taught senior level branding courses, working with students to understand how to strategically develop a meaningful and distinct brand. I brought a new way of teaching the course to RIT by giving the students real client interaction. I approached local businesses ranging from restaurants to sports retailers and presented the idea of working with students to create a new brand for their business. The students each developed a fully integrated presentation with hopes of their designs being chosen at the end of the semester. RIT was so impressed with this approach they added a new course to the curriculum that focused on valuable real-life client interaction.
Martino Flynn • March 2005-October 2007
At this full service agency I was responsible for producing an assortment of print, broadcast, and digital materials for clients, including the Buffalo Bills, Dick’s Sporting Goods, CooperVision, Fibertech Networks, Bank of New York, Financial Freedom, The Bonadio Group, and Xerox.
McCann Worldgroup / Jay Advertising • October 2001-February 2005
An integrated advertising agency and the retail arm of McCann Worldgroup while I was there. I worked on a number of accounts including GMC, Buick, High Falls, Wegmans, Kroger, Rochester Red Wings, Birds Eye and Dunn Tire. I worked on print and broadcast, along with being a North East and North Central Art Director for GMC broadcast materials.
WXXI • April 2001-September 2001
The Rochester, NY branch of PBS (Public Broadcasting System). I was responsible for creating print advertisements, brochures, and catalogs.
Awards:
Addy Awards, Telly Awards
Activities:
Running, Biking, Hiking and Skiing
joshuaegerton9@gmail.com
585-236-0609