The philosophy that informs this visionary upgrade experience: The person at the center of the journey drives the design. Like the exceptional designs that inspired us, we fashioned the flow around the customer’s lifestyle. What matters to them? How will they use the device? The rest flows from there.
It’s all right here
The next step in architecting a flow centered around the customer: Surface everything the shopper needs in the moment. They don’t have to leave the site, go to Apple or Samsung or anywhere else. We bring the details of the device to their fingertips. And we display clean, modern guideposts along the bottom of the screen as they move through the flow.
Perfect pairing
With this visionary approach, we do the heavy lifting for the customer when it comes to selecting the right plan for the device in focus. Here, we expose the suggested plan, and all the ways that a plan and device are "made for each other."
Finishing touches
With the device and plan selected, we make it easy to complete the package with gadgets and accessories. Adding a case, screen protector, and earbuds is effortless and intuitive—with all the info right where it’s needed.